New furniture store prepares for grand opening in Bluefield, Va. – Bluefield Daily Telegraph

BLUEFIELD, Va. — A vacant storefront that was created when an office supply business closed its doors has been filled by a national furniture retailer which is preparing for its grand opening this coming Saturday.

The sign for Ashley HomeStore now stands at 560 Commerce Drive where the Staples sign once stood. Preparations are being made for the new store’s grand opening and ribbon cutting on Saturday at 9:45 a.m., but the store opened its doors to customers Sept. 30. Regional Manager Samantha Ashby said the public’s reception has been good.

“We represent Ashley HomeStore,” she said as customers checked out the furnishings. “We’re basically a show room for the factory.”

Ashley Furniture itself is the biggest furniture company in the world, and Ashley HomeStore is the “number one furniture and mattress retailer in the world,” Ashby stated. “We carry everything. Any sort of furniture for the home, we carry it.”

The new store on Commerce Drive has in-store technology which offers a digital catalog so customers can see everything Ashley Homeßtore has to offer, Ashby said.

“We can order it just as if we did have it,” she added.

The new Ashley HomeStore is independently owned and operated.

“We own stores in Roanoke, Lynchburg, Harrisonburg, Stanton, and an outlet in Waynesboro. We’re licensees for the factory,” Ashby said. “We have price ranges for all budgets and we have styles to meet all consumer needs.”

The new Bluefield, Va. store has approximately a dozen employees. It’s owner, Sam Zeidan, has been in the furniture business for more than 30 years in Virginia, she said.

— Contact Greg Jordan at


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